- The Dacia brand has enjoyed huge market success since the launch of Logan in 2004, with 2.7 million registrations to date across Europe and in the Mediterranean basin.
- In under two years, Dacia has extended and renewed its entire range. It has a line-up of attractive vehicles, featuring the equipment required by customers across the range, and with a choice of modern engines running on petrol, diesel or LPG.
- Dacia benefits from the quality expertise of the Renault group. To develop relations of trust with customers, all models ship with a 3-year/100,00 km manufacturer’s warranty.
Dacia, market leader in three countries in the Euromed region
Dacia is continuing to make progress in Euromed. The brand is growing strongly in Turkey, Morocco and Romania, and is now No.1 in Bulgaria.
In Turkey, Dacia has overtaken long-established brands to become the 8th ranking brand on this market. Building on the breakthroughs made by Lodgy (leader on its segment) and Dokker, it has market share of 4.3%.
In January, Dacia was named “Fastest Growing Light Commercial Vehicle Brand” by the Association of Automotive Distributors in Turkey.
In Euromed, sales rose 7.4% on 2012 with an increase of over 17% in December alone.
NEW-GENERATION DACIA VEHICLES
The launch of Lodgy in March 2012 marked the arrival of a new generation of Dacia vehicles. These second-generation vehicles maintain the qualities written into Dacia’s DNA and that underpin the brand’s success and credibility: unequalled space/price ratio, reliability and a simple line-up. At the same time, the new-generation models gain a more attractive design, the modern features required by customers, and new engines.
A new brand identity
With its new styling, Dacia gains a stronger brand identity, visible on all vehicles.
More contemporary exterior styling
Dacia vehicles gain a new front end, with a grille that links the headlights to convey a sense of width. Two horizontal bars inside the grille accentuate the impression of strength, while adding a contemporary touch.
The lights are more finely worked, also contributing to the vehicles’ modern looks. The headlights and grille become a single piece, with the design of the front end emphasized by the use of the colour black.
The side signature remains simple with sculpted wings that underline the vehicles’ robust strength.
The wider tracks and bigger wheels (15 inches and 16 inches for the Stepway version), give the cars a stronger stance.
A revised, modern engine line-up
The speed of the expansion and renewal of the engine line-up illustrates Dacia’s ability to develop an offering that corresponds to customer needs.
Modern, fuel-efficient petrol engines
TCe 90
The fuel-efficient TCe 90 engine ships with Logan, Logan MCV, Sandero and Sandero Stepway. It combines drivability with limited fuel consumption and CO2 emissions, for lower running costs. With its very low-inertia turbocharger and variable valve timing, this 898 cc three-cylinder petrol engine delivers 66 kW (90 hp) at 5,250 rpm. With torque of 135 Nm available from the lowest engine speeds (90% from 1,650 rpm), this engine provides a smooth,
responsive and spirited drive. Range is almost 30% better than on its predecessor, the 1.6 MPI 90.
New-generation 1.5 dCi diesel engine: even higher standards in performance and fuel efficiency
The 1.5 dCi has already won praise for its reliability, performance and low fuel consumption, and is a Renault group best seller. Today, it has been further upgraded. The latest-generation model gains a more efficient injection system and turbocharger, increasing torque by 20 Nm.
Driving pleasure is further improved and CO2 emissions kept on a tight rein.
The 1.5 dCi engine is available in 75 hp and 90 hp versions across the range, and in 90 and 110 hp versions on Lodgy and New Dacia Duster.